Achieving more together – the STASTO co-entrepreneurship model as the heart of our culture.
For more than 50 years, STASTO has stood for partnership-based automation made in Europe. But what truly makes us special is not only our products, but the people behind them. In 1993, we embarked on a path that still shapes our corporate management today: the co-entrepreneur model.
Participation, responsibility and trust
At stasto, no one is “just” an employee. Each of us is a co-entrepreneur – with genuine participation, responsibility, and room to shape things. This means: We think entrepreneurially, help make decisions, and jointly bear the results – whether success or challenge.
Or, as Managing Director Christof Stocker puts it:
“Shared sorrow is half the sorrow. Shared joy is double the joy.”
Success through participation
Half of the annual profit flows into a joint pot and is divided up. This creates a fair balance between security and opportunity - and makes our success a shared success.
Herbert Gschwendtner from Product and Partner Management gets to the point:
“The model enables us to share in the success. That motivates us—and at the same time strengthens the company.”
Act independently, grow together
Flat hierarchies and mutual trust are the basis of our everyday work. Decisions are made where the knowledge is - in the team.
Sonja Schranz from Order Processing says about this:
“You work more independently and enjoy a high level of trust from the management. You can contribute and participate in decision-making.”
This trust creates space for personal initiative. And this is precisely where innovation comes from - from within.
Motivation that connects
Many colleagues feel the impact of the MitUnternehmer model very directly.
{{{Luca Stöger aus der Logistik erzählt:}}}
"On the day it was decided that I could be part of it, I felt a stronger connection to the company – which fills me with pride every day."
This emotional bond ensures stability, identification and team spirit - values that have characterised STASTO for decades.
Innovation as the result of practised responsibility
Co-entrepreneurship also means having the courage to invest in the future.
An example: our fully automated small parts warehouse. Thanks to intelligent robot technology and modern control systems, we have been able to minimize error rates and accelerate processes. This relieves our teams and increases efficiency.
This shows that when responsibility is shared, performance also increases.
A model that can set a precedent
What has been taken for granted at STASTO for over 30 years can serve as an inspiration for other companies: not just employing staff, butletting them share in the company’s success.
Michelle Feichter from Purchasing and Accounting sums it up as follows:
“It would be good if more companies motivated their employees the way we do. That would help them save costs and increase success.”
STASTO culture: living responsibility, sharing success
We are convinced that sustainable corporate development is created where trust, transparency and personal responsibility come together.
Our co-entrepreneur model shows that economic success and personal fulfillment are not a contradiction – but rather reinforce each other.
STASTO is your reliable automation partner from Innsbruck.
We act in a spirit of partnership, efficiently and sustainably – with the STASTO MitUnternehmer model and the STASTO partnership guarantee.
Find out more about our culture and projects at stasto.eu
Regarding the article in the Tiroler Tageszeitung:
Brand Story - From employees to co-partners
Images used: © Rita Falk/Tiroler Tageszeitung

